Mature Connections
Millennium has formed close relationships with other mature marketing agencies around the world. This brings an interesting international perspective to our thinking and allows us to keep track of what works in other countries.
IMMN
Millennium is a founder member of the International Mature Marketing Network (IMMN), an international
non-profit consortium of marketers, advertisers, agency execs, manufacturers, publicists, media, academics and
researchers focused on the 40+ consumer.
www.immn.org
Evergreen Marketing Communications
Australia
www.evergreenmc.com.au
ThirdGear
Engage Network
Millennium also exclusively manages two of the UK’s leading deceased suppression products.
Mortascreen
Mortascreen is the most comprehensive source of deceased data currently available for direct mail
suppression. It helps prevent unnecessary distress to bereaved families, saves organisations considerable
sums in postage and mailing costs and helps prevent the costly embarrassment of negative PR exposure from insensitive mailings.
www.mortascreen.co.uk
Halo
Halo was developed in 2004 in conjunction with leading fraud prevention specialists to help combat the rapidly
increasing incidence of deceased identity fraud. The file contains the details of over 6 million deceased
individuals, with over 45,000 new records added each month.
www.halofraudprevention.co.uk
events
May 14th 2010
Marketing to Boomers and Beyond
New York City
Kevin Lavery - keynote speech 'Mature Marketing Around the Globe'
www.beyondboomers.com/workshop.html
July 7th 2010
Institute of Fundraising
London
Kevin Lavery - 'The Demise of Dorothy Donor and the Rise of Billy Boomer'
news
Over 50s 'spending more a...
10th March 2010
The cost of keeping domestic pets for over 50s has risen in the past two years, research indicates...
Over 50s 'to make use of ...
9th March 2010
Financially savvy older people are set to make the most of their ISA allowances before they are extended to all savers, it has been indicated...
