Millennium has devised the UK’s most sophisticated mature segmentation model, called The New Majority to reflect the diverse nature of the market, and is the only tool of its kind to focus on relative wealth within
this sector. It incorporates what we’ve learned about this market in over 12 years of research, analysis and communications.
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Millennium has over 12 years’ experience of research, analysis and segmentation in the mature market. This has given us a unique insight into the best ways to approach this
audience, the methodologies that work and those that don’t.
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Millennium has access to 40 million individuals’ records across UK lifestyle, life-stage and behavioural data. This vast amount of information, when coupled with our CRM and analytical expertise, enables us to
assist our clients in targeting consumers with the most potential.
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Current Third Party Lists and Inserts opportunities are listed below